Tourism in the Kingdom is currently the subject of very active study and development. The Supreme Commission for Tourism works with NCWCD to develop biodiversity based tourism centred around protected areas. Cultural and natural endowments are at the centre of tourism attraction and tourism promotion plans are developed with the sustainability of the these heritages in mind.

The Hima (community managed protected area)system remains a legitimate institution for customary use of biodiversity in areas where the system has not fallen into disuse.

The business sector does play a significant role in environmental protection, including biodiversity conservation and sustainable use. The efforts of the Royal Commission for Jubail and Yanbu, the agency that manages industrial cities in the named places, may be especially mentioned in this respect. The agency was duly awarded the UNEP Sasakawa Environmental Prize for its conservation efforts. The Seventh Development Plan also underlines the role of business sector in conservation.